Siren Cheltenham officially opens - with 1,000 free pints up for grabs

Siren Cheltenham now open at The Brewery Quarter, bringing award-winning craft beer and great food to the heart of the town

Siren Cheltenham is now officially open at The Brewery Quarter, bringing award-winning independent craft beer, great food and a fresh new social space to the heart of Cheltenham.

The new venue from Berkshire-based Siren Craft Brew opened its doors on Monday 28 September, marking the latest chapter in the brewery's 13-year story and adding another exciting name to The Brewery Quarter's growing food, drink and entertainment line-up.

Located within The Brewery Quarter, a destination with more than 230 years of brewing history, Siren Cheltenham offers more than 30 lines of brewery-fresh beer, including Siren's much-loved beers and cask ales, alongside wines, cocktails and non-alcoholic options.

More than just great beer

Siren Cheltenham has been designed as a social space for everyone - whether you're a dedicated beer drinker or simply looking for somewhere great to eat, drink and spend time with friends.

The reimagined venue features a flexible layout designed around different ways to enjoy the space, from casual drinks and relaxed conversations to private bookings and celebrations.

Alongside its extensive drinks menu, Siren is also serving an impressive food offering, with a focus on quality, flavour and the kind of welcoming, community-focused hospitality that has become synonymous with the brewery.

Regina Aponte, General Manager at Siren Cheltenham, said:

"I'm excited to finally open the doors and be part of the Siren family, showcasing our delicious and vast range of beers. It's been a real journey getting here, building a team and shaping the vibe we want people to feel the moment they walk in. With the help of my wonderful AGM, Jenny, we've managed to pull together a stellar team.

"Our aim is for Siren Cheltenham to be known for its top-notch hospitality, amazing food, and the best beer lineup in Cheltenham. We want every guest to feel welcomed and to leave with a smile."

From Berkshire to Cheltenham

Founded in Berkshire 13 years ago, Siren Craft Brew has grown from a small industrial-estate brewery into an independent business employing more than 80 people and brewing the equivalent of almost four million pints of beer in 2026.

The Cheltenham venue represents the brewery's latest step in bringing its independent, community-focused approach to hospitality to a new audience.

Its arrival also marks an exciting new chapter for the former BrewDog unit at The Brewery Quarter, complementing the destination's diverse mix of bars, restaurants and entertainment venues.

Siren Cheltenham is now open

Siren Cheltenham
The Brewery Quarter, Cheltenham
Opening hours:
MON & TUES: 16:00 - 23:00 (Food 16:00-21:00)
WEDS & THURS: 12:00 - 23:00 (Food 12:00-15:00 & 17:00-22:00)
FRI & SAT: 12:00 - 00:00 (Food 12:00-22:00)
SUN: 12:00 - 20:00 (Food 12:00-18:00)

Visitors can now drop in to experience Siren's range of beers, food and hospitality for themselves.

Find out more about Siren Cheltenham and its latest offers via the Siren Craft Brew website.

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